Klaviyo alternatives: what it costs to switch
For 1 contacts on annual billing, Klaviyo Marketing (entry) comes to $300 a year. The cheapest published alternative that fits is Kit Newsletter at $0 (−$300 a year). Lower list price is not the same as an equal product: compare features first.
Prices checked 2026-11-10. Source: klaviyo.com/pricing.
Now: Klaviyo Marketing (entry) ≈ $300 a year for 1 contacts. Cheapest plan of each alternative that fits; check feature parity before deciding.
| Alternative | Cheapest plan that fits | Per year | vs now | Days (range) | Note |
|---|---|---|---|---|---|
| Kit | Newsletter | $0 | −$300 | not scored | |
| Brevo | Starter (entry) | $96 | −$204 | not scored | |
| Constant Contact | Lite (entry) | $122 | −$178 | not scored | |
| MailerLite | Comfort (500 subs) | $130 | −$170 | not scored | |
| Omnisend | Standard (promo) | $134 | −$166 | not scored | |
| Mailchimp | Essentials (entry) | $156 | −$144 | not scored | |
| ActiveCampaign | Starter (from) | $180 | −$120 | not scored |
Kit Creator email platform (formerly ConvertKit), priced by subscribers.
Newsletter: flat $0 × 12 months = $0 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: kit.com/pricing · checked 2026-11-10 · Kit alternatives
Brevo Email, SMS and CRM suite priced by send volume.
Starter (entry): flat $8 × 12 months = $96 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: brevo.com/pricing · checked 2026-11-10 · Brevo alternatives
Constant Contact Email marketing priced by contacts; no free plan, only a trial.
Lite (entry): flat $10.20 × 12 months = $122 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: constantcontact.com/pricing · checked 2026-11-10 · Constant Contact alternatives
MailerLite Low-priced newsletter tool with a free plan.
Comfort (500 subs): flat $10.80 × 12 months = $130 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: mailerlite.com/pricing · checked 2026-11-10 · MailerLite alternatives
Omnisend Ecommerce email and SMS with a free plan.
Standard (promo): flat $11.20 × 12 months = $134 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: omnisend.com/pricing · checked 2026-11-10 · Omnisend alternatives
Mailchimp Newsletter and automation platform priced by contacts.
Essentials (entry): flat $13 × 12 months = $156 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: mailchimp.com/pricing/marketing · checked 2026-11-10 · Mailchimp alternatives
ActiveCampaign Automation-heavy email platform with four tiers.
Starter (from): flat $15 × 12 months = $180 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: activecampaign.com/pricing · checked 2026-11-10 · ActiveCampaign alternatives
Klaviyo plans and what they cost
| Plan | Per seat / mo (annual) | Monthly billing | 5 seats / yr | 15 seats / yr | 50 seats / yr | SSO |
|---|---|---|---|---|---|---|
| Email (entry) | $20 entry tier | $20 | $240 | $240 | $240 | not on pricing page |
| Marketing (entry) | $25 entry tier | $25 | $300 | $300 | $300 | not on pricing page |
Seat columns use the annual-billing price; "—" means the plan's recorded seat limit is lower than that count. Email tools are priced by contacts: figures are entry tiers only.
Check before you leave Klaviyo
- Pricing page: Free covers up to 250 active profiles. Paid prices start at $20 (Email) and $25 (Marketing) a month and rise with active profiles; a limited offer shows the first Marketing month for $1.
- Pricing page: there are no fixed upper tiers; the price rises with active profiles, so use the vendor calculator for your list size.
Questions
How much does Klaviyo cost?
Klaviyo lists Email (entry) at $20 per month, Marketing (entry) at $25 per month on www.klaviyo.com/pricing (checked 2026-11-10).
What are the cheapest Klaviyo alternatives?
Kit Newsletter ($0 a year for 1 contacts); Brevo Starter (entry) ($96 a year for 1 contacts); Constant Contact Lite (entry) ($122 a year for 1 contacts).
How long does it take to switch from Klaviyo?
We have not scored a documented move away from this tool yet; each vendor's export and import docs decide the effort.
Sponsored station: none yet. Advertise on this page (waitlist). We do not sell any product that competes with these tools.