Kit alternatives: what it costs to switch
For 1 contacts on annual billing, Kit Pro (entry) comes to $792 a year. The cheapest published alternative that fits is Brevo Starter (entry) at $96 (−$696 a year). Lower list price is not the same as an equal product: compare features first.
Prices checked 2026-11-10. Source: kit.com/pricing.
Now: Kit Pro (entry) ≈ $792 a year for 1 contacts. Cheapest plan of each alternative that fits; check feature parity before deciding.
| Alternative | Cheapest plan that fits | Per year | vs now | Days (range) | Note |
|---|---|---|---|---|---|
| Brevo | Starter (entry) | $96 | −$696 | not scored | |
| Constant Contact | Lite (entry) | $122 | −$670 | not scored | |
| MailerLite | Comfort (500 subs) | $130 | −$662 | not scored | |
| Omnisend | Standard (promo) | $134 | −$658 | not scored | |
| Mailchimp | Essentials (entry) | $156 | −$636 | not scored | |
| ActiveCampaign | Starter (from) | $180 | −$612 | not scored | |
| Klaviyo | Email (entry) | $240 | −$552 | not scored |
Brevo Email, SMS and CRM suite priced by send volume.
Starter (entry): flat $8 × 12 months = $96 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: brevo.com/pricing · checked 2026-11-10 · Brevo alternatives
Constant Contact Email marketing priced by contacts; no free plan, only a trial.
Lite (entry): flat $10.20 × 12 months = $122 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: constantcontact.com/pricing · checked 2026-11-10 · Constant Contact alternatives
MailerLite Low-priced newsletter tool with a free plan.
Comfort (500 subs): flat $10.80 × 12 months = $130 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: mailerlite.com/pricing · checked 2026-11-10 · MailerLite alternatives
Omnisend Ecommerce email and SMS with a free plan.
Standard (promo): flat $11.20 × 12 months = $134 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: omnisend.com/pricing · checked 2026-11-10 · Omnisend alternatives
Mailchimp Newsletter and automation platform priced by contacts.
Essentials (entry): flat $13 × 12 months = $156 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: mailchimp.com/pricing/marketing · checked 2026-11-10 · Mailchimp alternatives
ActiveCampaign Automation-heavy email platform with four tiers.
Starter (from): flat $15 × 12 months = $180 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: activecampaign.com/pricing · checked 2026-11-10 · ActiveCampaign alternatives
Klaviyo Ecommerce email and SMS priced by active profiles.
Email (entry): flat $20 × 12 months = $240 (entry tier; real price rises with your list size)
Effort for this move is not scored yet: no documented export/import path checked.
Source: klaviyo.com/pricing · checked 2026-11-10 · Klaviyo alternatives
Kit plans and what they cost
| Plan | Per seat / mo (annual) | Monthly billing | 5 seats / yr | 15 seats / yr | 50 seats / yr | SSO |
|---|---|---|---|---|---|---|
| Newsletter free up to 10,000 subscribers | Free | not recorded | $0 | $0 | $0 | not on pricing page |
| Creator (entry) at 1,000 subscribers | $33 entry tier | $39 | $396 | $396 | $396 | not on pricing page |
| Pro (entry) at 1,000 subscribers | $66 entry tier | $79 | $792 | $792 | $792 | not on pricing page |
Seat columns use the annual-billing price; "—" means the plan's recorded seat limit is lower than that count. Email tools are priced by contacts: figures are entry tiers only.
Check before you leave Kit
- Pricing page: paid prices are for 1,000 subscribers and rise with list size (Creator $139 a month at 10,000 subscribers). Commerce sales carry a 3.5% + $0.30 fee on every plan.
- Pricing page: figures corroborated by independent reads in June-November 2026; the vendor page exposes only the 1,000-subscriber starting tier in static reads.
Questions
How much does Kit cost?
Kit lists Newsletter at $0 per month, Creator (entry) at $33 per month, Pro (entry) at $66 per month on kit.com/pricing (checked 2026-11-10).
What are the cheapest Kit alternatives?
Brevo Starter (entry) ($96 a year for 1 contacts); Constant Contact Lite (entry) ($122 a year for 1 contacts); MailerLite Comfort (500 subs) ($130 a year for 1 contacts).
How long does it take to switch from Kit?
We have not scored a documented move away from this tool yet; each vendor's export and import docs decide the effort.
Sponsored station: none yet. Advertise on this page (waitlist). We do not sell any product that competes with these tools.